Aweber is the most widely used marketing tool used by bloggers and online businesses to send emails to their customers.
This service provider is being used by around 100,000 business owners or bloggers across the world. It helps them in growing their subscription list and managing it without any trouble.
It uses best practices for email marketing and that is the reason most of the businesses are comfortable using it.
As it helps you to manage your mailing list, which is adding on new mailing addresses, auto sending mails to these subscriptions list as soon as you are done jotting down your mail.
Everything you should know about email marketing via Aweber
Before we talk about how to unsubscribe from Aweber, we should help bloggers who don’t know much about it know what this marketing tool is all about and how to use it to grow subscribers.
Aweber is an email marketing software that provides you with more than 150 email template options that you can customize.
It helps you manage your list and give you the liberty to decide when and where your emails are to be sent.
It has a user-friendly interface and has a compelling support system which helps new bloggers manage their email marketing campaign without a lot of hindrances.
Small business owners also make use of this software to help them expand their businesses. You can build loyalty with your clients through the use of Aweber.
The platform allows you to inform your customers about different business deals and share upcoming events with them.
It helps you establish personal connections with your followers, making it easy to obtain real-time feedback which can help you enhance your work.
Since sending individual emails to all your followers can take a lot of time, tools such as Aweber simplify the process.
What Aweber provides
Aweber comes with numerous features that make it easy for you to send automatic emails to your subscribers. From this software, you can come up with different emails and time them to be delivered at specified intervals.
For instance, you may add a welcome email and use Aweber to facilitate automatic sending of this email every time a new follower sign up to your newsletter.
You can also send another email to your new subscribers discussing what products you may be offering.
Numerous features allow you to use your favourite tools to reach out to your email subscribers.
The autoresponder feature is impressive since it enables you to send targeted and personalized emails to subscribers.
The trackable analytics feature helps you evaluate what is working and what is not. You can even tag emails and create triggers.
If you are using Aweber to connect with your customers, there is a lot in store for you. You can integrate your account with different aspects of your business.
Aweber provides different integration options such as CTA tactics and integrating your account with some shopping tools like PayPal.
The call to action strategies includes posting your email subscriptions on social media platforms as well as on your website.
Other popular integrations include Shopify, Click Funnels, Magento, WordPress, and Freshbooks.
The software lets you manage your contact list effectively due to the inclusion of list segmentation feature.
With this, you can separate your customers based on different factors and know which ones add value to your business and which ones have been supporting you for long.
It also helps you evaluate which email addresses you need to unsubscribe from your list.
Feel free to create different segments for new subscribers, VIP customers so that you can always send targeted and relevant emails to the various segments and get consistent feedback from them.
There is a dashboard from which you can make adjustments to your marketing campaign accordingly.
To start using Aweber, you should try using it by choosing the free trial version. The tester plan is ideal for new bloggers who are not used to online marketing tools.
From this version, you can send up to 500 emails to your subscribers at an affordable rate.
If you test the software and decide that it does not match your marketing needs, you can cancel the non-commitment package.
If you decide to use this software, look at the different sign-up forms that you can use to grow your email list. Choose different templates and make use of editing tools to share your content with subscribers.
Feel free to upload some relevant images to a template, include your brand logo or even adjust the template’s colour scheme.
Encourage readers to subscribe to your newsletter and use Aweber to grow your email list.
Once you have some subscribers, you should assess the effectiveness of your email marketing efforts using the split testing concept.
After analysing the success rate, you will know which email addresses you should keep and which ones you should discard.
You can now unsubscribe some mailing lists from your current list.
How to Unsubscribe Mailing Addresses from Aweber Subscription List
There comes a time when you may think that some particular followers are not the right candidate for the kind of posts you are making.
Having a large subscription list is good, but if you have quality subscription list that is when the audience or followers you connect to are the ones which are interested in your content or business.
To achieve this you must time and again analyse the mailing list and unsubscribe the ones that have been negligent and inactive.
Depending on your requirement, you can unsubscribe one mail id at a time or you can remove a group of mailing addresses.
The process for both procedures is quite simple and straight forward and you don’t need any sort of technical know-how to move further.
Here let’s take a look at both processes:
1. How to Unsubscribe One mail Id at a time:
Aweber is a simple and easy to use. To achieve this, follow the following process.
- Go and click at the Home button to open home page.
- You will see that when you open home page there is List stats table above that list you will find box where individual search can be done for any mail address.
- You can perform this search either by using name or mail id. Then click on the button search all lists.
- After this you will see your search completed and will be able see in what all lists that email id is added. Click on the id from the particular list you want it to be removed from.
- When you see the subscriber’s information, on the right upper side there will be unsubscribe tab.
- Click on the Unsubscribe tab.
2. How you can Unsubscribe group of email id’s:
If you want to unsubscribe a bulk of people then you can perform the following process:
- Go on the Subscribers tab and select the manage subscribers option there.
- On this page, at the bottom left hand side you will see a button named Bulk Unsubscribe Tool. Click on it.
- Now you will be directed to unsubscribe page.
- There you will see a large box which is below addresses to unsubscribe where you can paste the lists of mail id’s you want to remove from your subscription list.
- You can also put up a label or text in Label this Unsubscribes so that it reminds you why you are unsubscribing these followers. This will help you in reports made in future for Ad Tracking.
- You can unsubscribe these email addresses from all list as well, you need to select remove from all lists option.
- If you want to block these from your mailing lists you can do that as well by selecting block this mail id’s option.
- Automation Rule can also be applied to these mailing addresses.
- Click on the Unsubscribe button.
Both of these methods can be applied by the customers to update their mailing list. The reason can be diverse to remove mail ids.
It could be the person is inactive, or you have changed your genre of posts and think that the particular mailing group will not benefit from your posts, or it could be that the person himself has asked you to remove him from the mailing list.
Whatever the reason, process to do so if you are using Aweber is quite simple.