Music has never found an easy way to make it to the market. It also does not even now. But, there are certain places where publishing music has become easier.
You can thank technology later but it is a fact. Earlier, it was a huge problem in broadcasting your own music. If someone you know had the likes of music in the previous generation, they will surely be able to testify how difficult it was to release their own music and acquire fans.
But today, the scenario has taken a 360-degree turn in the field of music. There are a lot of support activities which helps a musician to cast his music to the audience.
Back in those days, the available technology was to have a cassette or a compact disc. That required a musician to be extremely talented and shine out of the crowd to be recognized or someone born with a silver spoon.
The costs associated behind a launch of an album included a series of songs in a studio, hiring a sound mixer, transformation into a CD or cassette, and rolling out in the market with appropriate marketing strategy.
Now, you can estimate how much that would have amounted to. This is the main reason why people of the previous generation found it difficult to make a name for them in the music industry.
However, this is not the case with today’s generation. The modern culture has a vast set of technologies that compresses the prolonged process of music making and releasing them.
There are various ways through which you can get spotted in society with your talent and at a pretty affordable price. There are many websites and apps which can do the work for you.
The incorporation of artificial intelligence and logic based algorithms into an application help you to set up a studio at your home itself.
However, you will need to buy some of the basic recording instruments. But the cost is way low than producing cassettes and CDs. Moreover, the consumers are on a digital platform.
So, you just need to reach out to your target audience which is also taken care of by the internet itself. Hence, this article will guide you to publish your audio podcast to the iTunes store using SoundCloud.
What is the iTunes store and SoundCloud?
As many of you are aware that iTunes is an Apple app store which stores the media content, you must be enthralled to know that most of the users around the globe prefer to have iTunes or log into it to access movies, videos, and songs.
One of the amazing facts about the store is that it started off as a legal digital media catalogue but progressed towards streaming songs, videos, movies, and some premium TV shows. It has a record of 575 million active users on the internet.
So, there it is your target audience. This is the number of audiences that you can appeal to with your heartwarming music.
However, you should definitely understand that you cannot cater to everyone.
So, you need to segment your potential audience. You need to stick to your genre. It is advisable not to get swayed or overwhelmed by the mass, but if you are a musician, music is your best companion.
You can record your songs and upload them to iTunes store but you will need a distribution platform for music sharing. This is where SoundCloud pops in.
SoundCloud is a music sharing platform where you can upload, promote, and share your music on the internet. It supports the various formats including MP3, WAV, AMR, WMA, and many more.
So, you can use this platform to distribute your music without spending much like in the conventional ways. But, how do you do it?
How can you publish your audio podcast to iTunes store using SoundCloud? The following section details the steps.
Steps to publish an audio podcast to iTunes stores using SoundCloud
There are few simple steps that can help you launch your music podcast into the digital marketplace. The only thing that you need to concentrate on is the music and uploading your piece to the internet.
Rest assured, iTunes and SoundCloud take care of everything else. So, let us get started with the process of floating into the digital music world.
- The first step after you have recorded your music is to get a SoundCloud account. If you do not have one, no problem, you can always create one. For creating an account, you have to visit the official website of SoundCloud. Create an account using an active e-mail address. Type in the display name as directed. Since you are getting into the business, it is preferable that you put the name of your podcast as a display name. You will soon receive a confirmation mail and activate your account.
- Complete your profile by clicking on the edit button. You will need to upload a profile image as per the specifications. Once you are done with the personal details, it is time for you to update the bio for your podcast. Then go to the Your Links section where you have to add links to your podcast and integrate with the social media accounts.
- Now, it is time for you to upload your piece. For that, you need to select a category and language of your podcast. Select the upload default settings and edit according to your requirements. You can also enable the RSS feed settings if you plan to upload podcasts primarily.
Once you are done with the settings, you can click on the upload button or there are some other optional settings that you can edit. Now, your music is ready to reach out to the ears.
It may take a few days before your podcast goes live. This is due to the fact that the store will run a review check on the audio podcasts and when it gets approved, your podcasts will be available for streaming, sharing, and downloading.